News & Events | MAX

News and Events

Stay up to date with the latest news, trends and events from across our industry.

News

The Quest for Loyalty

Looking at the loyalty programs of these top performing brands may inform your approach to customers, brand and product.

Media Release – 18 October 2021

MAX provides over $165 million in fee relief to our customers since the onset of the pandemic.

Sporting a new look

The local sports club is considered by many to be the heart of a community. This has definitely been the case for Sporties, a fixture in the NSW border town of Barooga for almost four decades.

Good fortune for our customers

MAX’s Red Envelope Giveaway was designed to celebrate the auspicious Lunar New Year festival and create a sense of celebration and community within our venues.

Customer behaviour in NSW since reopening

Since the reopening of pubs and clubs in New South Wales post COVID-19 lockdown, MAX’s insights experts have identified key shifts in customer behaviour amongst returning patrons.

Kogarah’s phoenix moment

A multimillion-dollar transformation is helping safeguard the future of the club formerly known as Kogarah RSL, while disrupting Australia’s traditional club scene, as MAX discovers.

State of Play

Issue 8

The Re-Emergence – After one of the most challenging periods in living history, Australian venues are reopening and reflecting on the experiences and learnings of last year.
Cyber Security is Everyone’s Responsibility – With ransomware and other malicious cyber attacks on the rise, it’s vital that information technology security is given top priority.
Embrace the Space Gaming Floor Trends – Some of the COVID-related changes to gaming floor segmentation could well be here to stay.
Is Cash Still King? – The rush to contactless payments during the COVID pandemic has led to venues wondering whether cash is on its last legs. But such thinking may be premature.