Getting to the Point

At MAX, we understand the importance of staying connected with your customers during these challenging times. We want your patrons to continue seeing your venue as a community partner and understand that, while not physically for now, hospitality venues can provide an important sense of support and togetherness.

MAX will regularly share tips on how you can keep your customers informed, plus things you can be doing to engage with your members in positive, interactive and reassuring ways during this COVID-19 shutdown.

Today’s Tip:  

To help show your members they are valued, we suggest turning off points expiry during the closure and reinstating any expired points upon reopening.

Additionally, consider extending the expiry date on already issued venue vouchers so that any expired vouchers can be used once your venue is up and running again.

It’s important that once these changes are implemented, you communicate them to your members. MAX can provide you with copy guidelines, which you can personalise with your venue details and send out through your CRM platform.

For those customers currently operating a loyalty system with us, if you need assistance actioning the points expiry, please email us at

Take care, stay safe – and be ready.

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